Color

#72d765

#72d765
hex#72d765
rgbrgb(114, 215, 101)
hslhsl(113, 59%, 62%)
oklchoklch(0.792 0.179 141.5)
Closest name: Fluorescence (#89d178)Relative luminance 0.5312

Colors that go with #72d765

Charcoal, Deep Sky Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ca65d7

#abd765 · #65d791

#6572d7 · #d76572

Split-complementary

Open in tool →

#9165d7 · #d765ab

#65abd7 · #ca65d7 · #d79165

Contrast

#72d765 as textRatioAAAA largeAAAFix
Aaon white
1.81:1failfailfail
  • AA: use #2e8623 as the text (4.61:1)
  • AAA: use #23651a as the text (7.12:1)
  • AA: or shift the background to #4f4f4f (4.53:1)
  • AAA: or shift the background to #303030 (7.31:1)
Aaon black
11.62:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72d765 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72d765
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72d765 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72d765-a2bea2-884edf-1f2d24-eef1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md