Color

#72bedf

#72bedf
hex#72bedf
rgbrgb(114, 190, 223)
hslhsl(198, 63%, 66%)
oklchoklch(0.764 0.089 227.8)
Closest name: Dolphin (#86c4da)Relative luminance 0.4573

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#df9272

#72dfc9 · #7288df

#df72be · #bedf72

Split-complementary

Open in tool →

#df7288 · #dfc972

#c972df · #df9272 · #88df72

Contrast

#72bedf as textRatioAAAA largeAAAFix
Aaon white
2.07:1failfailfail
  • AA: use #257da2 as the text (4.63:1)
  • AAA: use #1b5d79 as the text (7.27:1)
  • AA: or shift the background to #454545 (4.63:1)
  • AAA: or shift the background to #292929 (7.03:1)
Aaon black
10.15:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72bedf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#72bedf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #72bedf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72bedf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72bedf-9cb3c4-df4e69-1f232d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md