Color

#72b1ca

#72b1ca
hex#72b1ca
rgbrgb(114, 177, 202)
hslhsl(197, 45%, 62%)
oklchoklch(0.727 0.074 225.1)
Closest name: Blue Eye Samurai (#75aebd)Relative luminance 0.3929

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ca8b72

#72cab7 · #7285ca

#ca72b1 · #b1ca72

Split-complementary

Open in tool →

#ca7285 · #cab772

#b772ca · #ca8b72 · #85ca72

Contrast

#72b1ca as textRatioAAAA largeAAAFix
Aaon white
2.37:1failfailfail
  • AA: use #3a7d98 as the text (4.6:1)
  • AAA: use #2b5e73 as the text (7.12:1)
  • AA: or shift the background to #3d3d3d (4.58:1)
  • AAA: or shift the background to #1c1c1c (7.19:1)
Aaon black
8.86:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72b1ca as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#72b1ca reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #72b1ca
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72b1ca and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72b1ca-9cb4c4-df4e6b-1f232d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md