Color

#72b177

#72b177
hex#72b177
rgbrgb(114, 177, 119)
hslhsl(125, 29%, 57%)
oklchoklch(0.702 0.106 146.2)
Closest name: Lily Pads (#6db083)Relative luminance 0.3635

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b172ac

#8cb172 · #72b197

#7772b1 · #b17772

Split-complementary

Open in tool →

#9772b1 · #b1728c

#728cb1 · #b172ac · #b19772

Contrast

#72b177 as textRatioAAAA largeAAAFix
Aaon white
2.54:1failfailfail
  • AA: use #47804b as the text (4.71:1)
  • AAA: use #355f38 as the text (7.38:1)
  • AA: or shift the background to #383838 (4.62:1)
  • AAA: or shift the background to #171717 (7.06:1)
Aaon black
8.27:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72b177 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72b177
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72b177 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72b177-a2bea7-a54edf-1f2d26-ecf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md