Color

#72b007

#72b007
hex#72b007
rgbrgb(114, 176, 7)
hslhsl(82, 92%, 36%)
oklchoklch(0.688 0.185 130.5)
Closest name: Extra Life (#6ab417)Relative luminance 0.3464

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4507b0

#b09a07 · #1eb007

#0772b0 · #b00772

Split-complementary

Open in tool →

#071eb0 · #9a07b0

#07b09a · #4507b0 · #b0071e

Contrast

#72b007 as textRatioAAAA largeAAAFix
Aaon white
2.65:1failfailfail
  • AA: use #537f05 as the text (4.77:1)
  • AAA: use #406204 as the text (7.08:1)
  • AA: or shift the background to #363636 (4.56:1)
  • AAA: or shift the background to #121212 (7.07:1)
Aaon black
7.93:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72b007 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72b007
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72b007 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72b007-b0bea2-4e5fdf-222d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md