Color

#72a654

#72a654
hex#72a654
rgbrgb(114, 166, 84)
hslhsl(98, 33%, 49%)
oklchoklch(0.669 0.126 135.2)
Closest name: Asparagus (#77ab56)Relative luminance 0.3149

Colors that go with #72a654

Charcoal, Blue and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8854a6

#9ba654 · #54a65f

#5472a6 · #a65472

Split-complementary

Open in tool →

#5f54a6 · #a6549b

#549ba6 · #8854a6 · #a65f54

Contrast

#72a654 as textRatioAAAA largeAAAFix
Aaon white
2.88:1failfailfail
  • AA: use #588141 as the text (4.53:1)
  • AAA: use #415f30 as the text (7.23:1)
  • AA: or shift the background to #303030 (4.59:1)
  • AAA: or shift the background to #050505 (7.08:1)
Aaon black
7.3:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72a654 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72a654
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72a654 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72a654-a9bea2-644edf-1f2d20-f0f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md