Color

#72a00d

#72a00d
hex#72a00d
rgbrgb(114, 160, 13)
hslhsl(79, 85%, 34%)
oklchoklch(0.648 0.165 127.5)
Closest name: BioShock (#889900)Relative luminance 0.2875

Colors that go with #72a00d

Blue, Dodger Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3c0da0

#a0850d · #28a00d

#0d72a0 · #a00d72

Split-complementary

Open in tool →

#0d28a0 · #850da0

#0da085 · #3c0da0 · #a00d28

Contrast

#72a00d as textRatioAAAA largeAAAFix
Aaon white
3.11:1failpassfail
  • AA: use #5a7f0a as the text (4.69:1)
  • AAA: use #435e08 as the text (7.39:1)
  • AA: or shift the background to #2b2b2b (4.55:1)
Aaon black
6.75:1passpassfail
  • AAA: use #75a50d as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72a00d as the background.

Brands using this color

mcpConnect your agent — build around #72a00d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72a00d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72a00d-b2bea2-4e66df-232d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md