Color

#729cc0

#729cc0
hex#729cc0
rgbrgb(114, 156, 192)
hslhsl(208, 38%, 60%)
oklchoklch(0.676 0.071 245)
Closest name: Canadian Tuxedo (#579aca)Relative luminance 0.3116

Colors that go with #729cc0

Charcoal, Peru and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #729cc0

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c09672

#72c0bd · #7275c0

#c0729c · #9cc072

Split-complementary

Open in tool →

#c07275 · #c0bd72

#bd72c0 · #c09672 · #75c072

Contrast

#729cc0 as textRatioAAAA largeAAAFix
Aaon white
2.9:1failfailfail
  • AA: use #4978a2 as the text (4.68:1)
  • AAA: use #375c7b as the text (7.05:1)
  • AA: or shift the background to #303030 (4.55:1)
  • AAA: or shift the background to #050505 (7.02:1)
Aaon black
7.23:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #729cc0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#729cc0 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #729cc0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #729cc0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/729cc0-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md