Color

#72085b

#72085b
hex#72085b
rgbrgb(114, 8, 91)
hslhsl(313, 87%, 24%)
oklchoklch(0.377 0.157 339.9)
Closest name: Grapest (#880066)Relative luminance 0.0451

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#08721f

#540872 · #720826

#5b7208 · #085b72

Split-complementary

Open in tool →

#267208 · #087254

#725408 · #08721f · #082672

Contrast

#72085b as textRatioAAAA largeAAAFix
Aaon white
11.05:1passpasspassPasses AAA — no fix needed.
Aaon black
1.9:1failfailfail
  • AA: use #d70fab as the text (4.55:1)
  • AAA: use #f358d2 as the text (7.14:1)
  • AA: or shift the background to #a6a6a6 (4.54:1)
  • AAA: or shift the background to #cfcfcf (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72085b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#72085b reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #72085b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72085b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72085b-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md