Color

#720360

#720360
hex#720360
rgbrgb(114, 3, 96)
hslhsl(310, 95%, 23%)
oklchoklch(0.377 0.164 337.1)
Closest name: Grapest (#880066)Relative luminance 0.0449

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#037216

#4d0372 · #720328

#607203 · #036072

Split-complementary

Open in tool →

#287203 · #03724d

#724d03 · #037216 · #032872

Contrast

#720360 as textRatioAAAA largeAAAFix
Aaon white
11.07:1passpasspassPasses AAA — no fix needed.
Aaon black
1.9:1failfailfail
  • AA: use #d605b3 as the text (4.53:1)
  • AAA: use #fa4cdd as the text (7.14:1)
  • AA: or shift the background to #a6a6a6 (4.55:1)
  • AAA: or shift the background to #cfcfcf (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #720360 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#720360 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #720360
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #720360 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/720360-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md