Color

#712f79

#712f79
hex#712f79
rgbrgb(113, 47, 121)
hslhsl(294, 44%, 33%)
oklchoklch(0.428 0.136 323.2)
Closest name: Galactic Grapevine (#6b327b)Relative luminance 0.0692

Colors that go with #712f79

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#37792f

#4d2f79 · #792f5c

#79722f · #2f7972

Split-complementary

Open in tool →

#5c792f · #2f794d

#794d2f · #37792f · #2f5c79

Contrast

#712f79 as textRatioAAAA largeAAAFix
Aaon white
8.81:1passpasspassPasses AAA — no fix needed.
Aaon black
2.38:1failfailfail
  • AA: use #ae4bb9 as the text (4.51:1)
  • AAA: use #c47bcc as the text (7.05:1)
  • AA: or shift the background to #bababa (4.54:1)
  • AAA: or shift the background to #e6e6e6 (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #712f79 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#712f79 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #712f79
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #712f79 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/712f79-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md