Magazine Ochre
Open in tool →Ochre and walnut on unbleached stock, with teal as the counterpoint — a features-section palette with some heat in it.
Color
#69573f
#69573f
hex
#69573frgb
rgb(105, 87, 63)hsl
hsl(34, 25%, 33%)oklch
oklch(0.468 0.043 74.4)Closest name: Baby Bear (#6f5944)Relative luminance 0.1018
Colors that go with #69573f
Charcoal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #69573f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Champagne #f7e7ce
shipped6 real palettes, including BrandSweets's brand system and Darkroom put Champagne beside #69573f.
Copper #b87333
shippedDesigners have shipped Copper with #69573f: 5 real palettes, including Clay & Linen and Bakery, as the lead colour.
Medium Sea Green #3cb371
shippedMedium Sea Green is paired with #69573f in 4 real palettes, including Undergrowth and Console Light, as the lead colour.
Peru #cd853f
shipped5 real palettes, including Bakery and Coffee Bar put Peru beside #69573f, as the supporting colour.
Rust #b7410e
shippedRust shows up next to #69573f in 4 real palettes, including Magazine Ochre and Harvest, as the lead colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #69573f: 9 real palettes, including Oatmeal and Homestead, as the supporting colour.
Steel Blue #4682b4
complementarySteel Blue sits directly opposite #69573f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Real palettes that use #69573f
Tints & shades
Harmonies
Contrast
| #69573f as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6.92:1 | pass | pass | fail |
|
Aaon black | 3.04:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #69573f as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#69573f reads as warm, muted, editorial. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #69573f
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #69573f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/69573f-c4b79c-62c2cb-2d2d1f-f1eae9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md