Color

#690fb8

#690fb8
hex#690fb8
rgbrgb(105, 15, 184)
hslhsl(272, 85%, 39%)
oklchoklch(0.438 0.225 299.7)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0681

Colors that go with #690fb8

Olive Green, Charcoal and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5eb80f

#150fb8 · #b80fb2

#b8690f · #0fb869

Split-complementary

Open in tool →

#b2b80f · #0fb815

#b8150f · #5eb80f · #0fb2b8

Contrast

#690fb8 as textRatioAAAA largeAAAFix
Aaon white
8.89:1passpasspassPasses AAA — no fix needed.
Aaon black
2.36:1failfailfail
  • AA: use #9f42f0 as the text (4.51:1)
  • AAA: use #bc7bf4 as the text (7.28:1)
  • AA: or shift the background to #bababa (4.58:1)
  • AAA: or shift the background to #e6e6e6 (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #690fb8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#690fb8 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #690fb8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #690fb8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/690fb8-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md