Color

#490e77

#490e77
hex#490e77
rgbrgb(73, 14, 119)
hslhsl(274, 79%, 26%)
oklchoklch(0.334 0.16 303.5)
Closest name: indigo (#4b0082)Relative luminance 0.0306

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3b770e

#150e77 · #770e70

#77490e · #0e7749

Split-complementary

Open in tool →

#70770e · #0e7715

#77150e · #3b770e · #0e7077

Contrast

#490e77 as textRatioAAAA largeAAAFix
Aaon white
13.02:1passpasspassPasses AAA — no fix needed.
Aaon black
1.61:1failfailfail
  • AA: use #a144e9 as the text (4.52:1)
  • AAA: use #bd7bef as the text (7.24:1)
  • AA: or shift the background to #999999 (4.57:1)
  • AAA: or shift the background to #bfbfbf (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #490e77 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#490e77 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #490e77
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #490e77 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/490e77-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md