Color

#44bb4a

#44bb4a
hex#44bb4a
rgbrgb(68, 187, 74)
hslhsl(123, 47%, 50%)
oklchoklch(0.701 0.186 144)
Closest name: Exit Light (#55bb33)Relative luminance 0.3726

Colors that go with #44bb4a

Charcoal, Royal Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bb44b5

#7abb44 · #44bb85

#4a44bb · #bb4a44

Split-complementary

Open in tool →

#8544bb · #bb447a

#447abb · #bb44b5 · #bb8544

Contrast

#44bb4a as textRatioAAAA largeAAAFix
Aaon white
2.48:1failfailfail
  • AA: use #318735 as the text (4.52:1)
  • AAA: use #246528 as the text (7.08:1)
  • AA: or shift the background to #3b3b3b (4.51:1)
  • AAA: or shift the background to #1a1a1a (7.01:1)
Aaon black
8.45:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #44bb4a as the background.

Brands using this color

Palettes built around it

mcpConnect your agent — build around #44bb4a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #44bb4a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/44bb4a-a2bea6-a04edf-1f2d26-edf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md