Color

#44969c

#44969c
hex#44969c
rgbrgb(68, 150, 156)
hslhsl(184, 39%, 44%)
oklchoklch(0.625 0.08 201.8)
Closest name: Baltic (#279d9f)Relative luminance 0.2544

Colors that go with #44969c

Charcoal, Copper and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #44969c

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9c4a44

#449c76 · #446a9c

#9c4496 · #969c44

Split-complementary

Open in tool →

#9c446a · #9c7644

#76449c · #9c4a44 · #6a9c44

Contrast

#44969c as textRatioAAAA largeAAAFix
Aaon white
3.45:1failpassfail
  • AA: use #3a7e83 as the text (4.67:1)
  • AAA: use #2c6063 as the text (7.09:1)
  • AA: or shift the background to #242424 (4.5:1)
Aaon black
6.09:1passpassfail
  • AAA: use #4ba4aa as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #44969c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#44969c reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #44969c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #44969c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/44969c-a2b9be-df4e8a-1f262d-e9f1ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md