Color

#40b094

#40b094
hex#40b094
rgbrgb(64, 176, 148)
hslhsl(165, 47%, 47%)
oklchoklch(0.686 0.11 173.3)
Closest name: Hole in One (#4aae97)Relative luminance 0.3428

Colors that go with #40b094

Charcoal, Hot Pink and Cornflower Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b0405c

#40b05c · #4094b0

#9440b0 · #b09440

Split-complementary

Open in tool →

#b04094 · #b05c40

#5c40b0 · #b0405c · #94b040

Contrast

#40b094 as textRatioAAAA largeAAAFix
Aaon white
2.67:1failfailfail
  • AA: use #2f836e as the text (4.57:1)
  • AAA: use #236152 as the text (7.23:1)
  • AA: or shift the background to #363636 (4.52:1)
  • AAA: or shift the background to #121212 (7.01:1)
Aaon black
7.86:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #40b094 as the background.

Brands using this color

mcpConnect your agent — build around #40b094
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #40b094 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/40b094-a2beba-d459b3-1f2b2d-e9f1eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md