Color

#3f99ab

#3f99ab
hex#3f99ab
rgbrgb(63, 153, 171)
hslhsl(190, 46%, 46%)
oklchoklch(0.636 0.088 213)
Closest name: Blue Moon (#3992a8)Relative luminance 0.2678

Colors that go with #3f99ab

Charcoal, Copper and Orange Red lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ab513f

#3fab87 · #3f63ab

#ab3f99 · #99ab3f

Split-complementary

Open in tool →

#ab3f63 · #ab873f

#873fab · #ab513f · #63ab3f

Contrast

#3f99ab as textRatioAAAA largeAAAFix
Aaon white
3.3:1failpassfail
  • AA: use #347f8d as the text (4.6:1)
  • AAA: use #275d68 as the text (7.36:1)
  • AA: or shift the background to #262626 (4.58:1)
Aaon black
6.36:1passpassfail
  • AAA: use #43a3b6 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3f99ab as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3f99ab reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3f99ab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3f99ab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3f99ab-a2b6be-df4e7c-1f252d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md