Color

#3896cc

#3896cc
hex#3896cc
rgbrgb(56, 150, 204)
hslhsl(202, 59%, 51%)
oklchoklch(0.642 0.119 238.1)
Closest name: Blue Burst (#309cd0)Relative luminance 0.2701

Colors that go with #3896cc

Charcoal, Orange Red and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cc6e38

#38ccb8 · #384ccc

#cc3896 · #96cc38

Split-complementary

Open in tool →

#cc384c · #ccb838

#b838cc · #cc6e38 · #4ccc38

Contrast

#3896cc as textRatioAAAA largeAAAFix
Aaon white
3.28:1failpassfail
  • AA: use #2c7caa as the text (4.59:1)
  • AAA: use #215e82 as the text (7.03:1)
  • AA: or shift the background to #262626 (4.61:1)
Aaon black
6.4:1passpassfail
  • AAA: use #499ed0 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3896cc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3896cc reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3896cc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3896cc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3896cc-9cb1c4-df4e5f-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md