Color
#369ad9
#369ad9rgb(54, 154, 217)hsl(203, 68%, 53%)oklch(0.657 0.13 240.9)Colors that go with #369ad9
Charcoal, Orange Red and Bronze lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #369ad9: softer than #000 and cool enough to feel like part of the same palette.
Orange Red #ff4500
split-complementshippedOrange Red is a split-complement of #369ad9: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Bronze #cd7f32
complementaryshippedBronze sits directly opposite #369ad9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #369ad9 in 8 real palettes, including Heatwave and Salesforce's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Blue #0000ff
shippedBlue is paired with #369ad9 in 7 real palettes, including Unity's brand system and Qualcomm's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Cobalt Blue #0047ab
shippedCobalt Blue is paired with #369ad9 in 4 real palettes, including Blue Mono and Hershey's's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Deep Sky Blue #00bfff
shippedDeep Sky Blue is paired with #369ad9 in 6 real palettes, including Snowflake AI Data Cloud's brand system and Figma's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #369ad9 in 12 real palettes, including Apple's brand system and Coca-Cola's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #369ad9
Tints & shades
Harmonies
Contrast
| #369ad9 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.1:1 | fail | pass | fail | |
Aaon black | 6.78:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #369ad9 as the background.
Brands using this color
Fonts for this mood
#369ad9 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #369ad9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/369ad9-9cb0c4-df4e5d-1f222d-e9f1f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md