Color
#348998
#348998rgb(52, 137, 152)hsl(189, 49%, 40%)oklch(0.585 0.083 211.3)Colors that go with #348998
Charcoal, Copper and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #348998: softer than #000 and cool enough to feel like part of the same palette.
Copper #b87333
split-complementshippedCopper is a split-complement of #348998: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Crimson #dc143c
complementaryshippedCrimson sits directly opposite #348998 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Cobalt Blue #0047ab
shippedCobalt Blue is paired with #348998 in 5 real palettes, including Hershey's's brand system and Glacier, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #348998 in 7 real palettes, including Peacock and Campus, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Goldenrod #daa520
shippedGoldenrod is paired with #348998 in 5 real palettes, including Sapphire & Gold and Ledger Dark, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Midnight Blue #191970
shippedMidnight Blue is paired with #348998 in 7 real palettes, including Tide Pool and Ford's brand system, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Taupe #483c32
shippedTaupe is paired with #348998 in 14 real palettes, including Rain Garden and Still Water, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #348998
Tints & shades
Harmonies
Contrast
| #348998 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.06:1 | fail | pass | fail | |
Aaon black | 5.18:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #348998 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#348998 reads as cool, modern. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #348998 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/348998-a2b7be-df4e7e-1f252d-e9f1ee?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md