Circuit
Open in tool →Violet plus cyan is the current AI-product signal — pair it with pure black type to keep it from going candy.
Color
#28b8dc
#28b8dc
hex
#28b8dcrgb
rgb(40, 184, 220)hsl
hsl(192, 72%, 51%)oklch
oklch(0.726 0.124 219.9)Closest name: Blue Martini (#52b4d3)Relative luminance 0.399
Colors that go with #28b8dc
Charcoal, Denim and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #28b8dc: softer than #000 and cool enough to feel like part of the same palette.
Denim #1560bd
shippedDesigners have shipped Denim with #28b8dc: 6 real palettes, including Coca-Cola's brand system and UEFA's brand system, as the accent.
Midnight Blue #191970
shipped7 real palettes, including Confluent's brand system and Kraken's brand system put Midnight Blue beside #28b8dc, as the lead colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #28b8dc in 9 real palettes, including Confluent's brand system and Elastic's brand system, as the supporting colour.
Taupe #483c32
shippedTaupe is paired with #28b8dc in 9 real palettes, including Cursor's brand system and Astro's brand system, as the text colour against it.
Coral #ff7f50
complementaryCoral sits directly opposite #28b8dc on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Goldenrod #daa520
split-complementshippedGoldenrod is a split-complement of #28b8dc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with #28b8dc in 3 real palettes, including Blueprint and Salesforce's brand system, as the accent.
Real palettes that use #28b8dc
Tints & shades
Harmonies
Contrast
| #28b8dc as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.34:1 | fail | fail | fail | |
Aaon black | 8.98:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #28b8dc as the background.
Brands using this color
Palettes built around it
Deep Water
Open in tool →Cyan and mid-blue on abyss navy with a foam highlight — the ocean at depth; the darker the surface, the brighter the water.
Lagoon
Open in tool →Turquoise and teal with a sand-yellow on white — shallow tropical water; the deep teal text is the reef.
Fonts for this mood
#28b8dc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #28b8dc
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #28b8dc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/28b8dc-a2b5be-df4e77-1f242d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md