Lagoon
Open in tool →Turquoise and teal with a sand-yellow on white — shallow tropical water; the deep teal text is the reef.
Color
#28b8aa
#28b8aa
hex
#28b8aargb
rgb(40, 184, 170)hsl
hsl(174, 64%, 44%)oklch
oklch(0.708 0.117 184.9)Closest name: lightseagreen (#20b2aa)Relative luminance 0.3763
Colors that go with #28b8aa
Charcoal, Cornflower Blue and Dodger Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #28b8aa: softer than #000 and cool enough to feel like part of the same palette.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with #28b8aa: 5 real palettes, including Canva's brand system and Blueprint, as the supporting colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #28b8aa: 4 real palettes, including Unity's brand system and Patreon's brand system, as the lead colour.
Midnight Blue #191970
shipped7 real palettes, including Ford's brand system and Confluent's brand system put Midnight Blue beside #28b8aa, as the lead colour.
Mustard Yellow #ffdb58
shipped4 real palettes, including Crayon Box and Diner put Mustard Yellow beside #28b8aa, as the accent.
Royal Blue #4169e1
shippedRoyal Blue is paired with #28b8aa in 5 real palettes, including Khan Academy's brand system and Brilliant's brand system, as the accent.
Taupe #483c32
shippedTaupe is paired with #28b8aa in 11 real palettes, including Resort and Crayon Box, as the text colour against it.
Tomato #ff6347
split-complementshippedTomato is a split-complement of #28b8aa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Real palettes that use #28b8aa
Tints & shades
Harmonies
Contrast
| #28b8aa as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.46:1 | fail | fail | fail | |
Aaon black | 8.53:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #28b8aa as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
mcpConnect your agent — build around #28b8aa
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #28b8aa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/28b8aa-a2bebe-d459a1-1f292d-e9f1ed?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md