Color
#240cc0
#240cc0rgb(36, 12, 192)hsl(248, 88%, 40%)oklch(0.382 0.242 270.6)Colors that go with #240cc0
Charcoal, Blue and Cornflower Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #240cc0: softer than #000 and cool enough to feel like part of the same palette.
Blue #0000ff
shipped4 real palettes, including Pfizer's brand system and Procter & Gamble's brand system put Blue beside #240cc0, as the supporting colour.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with #240cc0: 4 real palettes, including Blue Mono and Spotify's brand system, as the supporting colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #240cc0: 4 real palettes, including Cargo's brand system and Readymag's brand system, as the lead colour.
Midnight Blue #191970
shipped7 real palettes, including Blue Mono and Monzo's brand system put Midnight Blue beside #240cc0, as that palette's text colour.
Orange Red #ff4500
shippedOrange Red is paired with #240cc0 in 6 real palettes, including Intercom's brand system and Tide's brand system, as the supporting colour.
Red #ff0000
shippedRed is paired with #240cc0 in 4 real palettes, including Pepsi's brand system and Twitch's brand system, as the lead colour.
Steel Blue #4682b4
analogousshippedSteel Blue is #240cc0's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Real palettes that use #240cc0
Tints & shades
Harmonies
Contrast
| #240cc0 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 11.12:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.89:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #240cc0 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#240cc0 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #240cc0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/240cc0-a69cc4-dfac4e-271f2d-e9ecf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md