Color

#044fa4

#044fa4
hex#044fa4
rgbrgb(4, 79, 164)
hslhsl(212, 95%, 33%)
oklchoklch(0.441 0.152 256.8)
Closest name: Blue Chip (#1d5699)Relative luminance 0.083

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a45904

#049fa4 · #0a04a4

#a4044f · #4fa404

Split-complementary

Open in tool →

#a40a04 · #9fa404

#a4049f · #a45904 · #04a40a

Contrast

#044fa4 as textRatioAAAA largeAAAFix
Aaon white
7.9:1passpasspassPasses AAA — no fix needed.
Aaon black
2.66:1failfailfail
  • AA: use #0670ea as the text (4.51:1)
  • AAA: use #4298fa as the text (7.1:1)
  • AA: or shift the background to #c4c4c4 (4.53:1)
  • AAA: or shift the background to #f2f2f2 (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #044fa4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#044fa4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #044fa4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #044fa4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/044fa4-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md