Color
#01537f
#01537frgb(1, 83, 127)hsl(201, 98%, 25%)oklch(0.423 0.099 241.7)Colors that go with #01537f
Royal Blue, Blue and Cadet Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Royal Blue #4169e1
analogousshippedRoyal Blue is #01537f's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Blue #0000ff
shipped7 real palettes, including CVS's brand system and Tesco's brand system put Blue beside #01537f, as the supporting colour.
Cadet Blue #5f9ea0
shippedDesigners have shipped Cadet Blue with #01537f: 4 real palettes, including Open House and Dusk, as the supporting colour.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with #01537f: 4 real palettes, including Blue Mono and Blizzard's brand system, as the supporting colour.
Crimson #dc143c
shippedCrimson is paired with #01537f in 15 real palettes, including Pepsi's brand system and Walgreens's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #01537f: 16 real palettes, including Unilever's brand system and Dutch Bros's brand system, as the accent.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #01537f: 5 real palettes, including Fireside and AT&T's brand system, as the lead colour.
White Smoke #f5f5f5
neutralWhite Smoke is the surface for #01537f: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy.
Real palettes that use #01537f
Tints & shades
Harmonies
Contrast
| #01537f as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 8.25:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.55:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #01537f as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#01537f reads as cool, vivid, dark. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #01537f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/01537f-9cb1c4-df4e62-1f222d-e9f1f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md