SoFi

Why do 12.6M members trust SoFi? Financial solutions for school, marriage, starting a family, home buying, retirement, or whatever’s next. Member FDIC.

fintechverifiedsofi.com

Why do 12.6M members trust SoFi? Financial solutions for school, marriage, starting a family, home buying, retirement, or whatever’s next. Member FDIC.

Color

primary

Charcoal

#212121

Primary brand color: CTAs, links, active states.

secondary

Blue Ocean

#00a2c7

Secondary brand color.

accent

Deep Indigo

#1f1645

Accent: highlights and secondary emphasis.

surface

White

#ffffff

Page and card background.

text

Charcoal

#212121

Body text on surface.

Typography

heading → Larsseitbody → TT Norms

Larsseitlarsseit

custom

Why do 12.6M members trust SoFi? Financial solutions for school, marriage, starting a family, home buying, retirement, or whatever’s next. Member FDIC.

Weights:: 400, 600, 700

Auto-detected web font; provenance unconfirmed. Reference only — never rehost without a license.

TT Normstt-norms

custom

Why do 12.6M members trust SoFi? Financial solutions for school, marriage, starting a family, home buying, retirement, or whatever’s next. Member FDIC.

Weights:: 400, 700

Auto-detected web font; provenance unconfirmed. Reference only — never rehost without a license.

Gradient

Derived from the colour roles, interpolated perceptually. The same three tokens ship in brand.css and tokens.json.

Brand--brand-gradient

linear-gradient(135deg in oklab, #212121 0%, #00a2c7 100%)

Worst-case contrast — white 3.00:1 AA-large · black 1.30:1

Hero--brand-gradient-hero

linear-gradient(135deg in oklab, #0d0d0d 0%, #587b87 100%)

Worst-case contrast — white 4.57:1 AA · black 1.08:1 · ink #ffffff

Button--brand-gradient-button

linear-gradient(180deg in oklch shorter hue, #2b2b2b 0%, #181818 100%)

Worst-case contrast — white 14.16:1 AA · black 1.18:1 · ink #ffffff

Logo Inventory

primary

svg

mono

svg

inverse

svg

favicon

png

mcpConnect your agent to SoFi

live endpoint

Point any MCP client at this brand and every session grounds itself in the real system — colors, type, voice, usage rules. Read-only.

endpointhttps://mcp.brandsweets.com/sofi-com/mcp

.mcp.json

{
  "mcpServers": {
    "brandsweets-sofi-com": {
      "type": "http",
      "url": "https://mcp.brandsweets.com/sofi-com/mcp"
    }
  }
}

claude codeclaude mcp add --transport http brandsweets-sofi-com https://mcp.brandsweets.com/sofi-com/mcp

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