American Express

American Express offers world-class Charge and Credit Cards, Gift Cards, Rewards, Travel, Personal Savings, Business Services, Insurance and more.

verifiedamericanexpress.com

American Express offers world-class Charge and Credit Cards, Gift Cards, Rewards, Travel, Personal Savings, Business Services, Insurance and more.

Color

primary

Blue

#2e77bc

Primary brand color: CTAs, links, active states.

secondary

Denim

#005dae

Secondary brand color.

accent

Blue

#006fcf

Accent: highlights and secondary emphasis.

surface

White

#ffffff

Page and card background.

text

Near Black

#111111

Body text on surface.

Typography

heading → Helvetica Neuebody → Segoe UI

Helvetica Neuehelvetica-neue

system

American Express offers world-class Charge and Credit Cards, Gift Cards, Rewards, Travel, Personal Savings, Business Services, Insurance and more.

Weights:: 400, 700

Segoe UIsegoe-ui

system

American Express offers world-class Charge and Credit Cards, Gift Cards, Rewards, Travel, Personal Savings, Business Services, Insurance and more.

Weights:: 400, 700

Gradient

Derived from the colour roles, interpolated perceptually. The same three tokens ship in brand.css and tokens.json.

Brand--brand-gradient

linear-gradient(135deg in oklch shorter hue, #67aff8 0%, #2e77bc 50%, #004282 100%)

Worst-case contrast — white 2.32:1 · black 2.10:1

Hero--brand-gradient-hero

linear-gradient(135deg in oklch shorter hue, #5f7790 0%, #2a4058 50%, #0b1726 100%)

Worst-case contrast — white 4.64:1 AA · black 1.17:1 · ink #ffffff

Button--brand-gradient-button

linear-gradient(180deg in oklch shorter hue, #246eb2 0%, #005698 100%)

Worst-case contrast — white 5.32:1 AA · black 2.79:1 · ink #ffffff

Logo Inventory

primary

svg

mark

svg

mcpConnect your agent to American Express

live endpoint

Point any MCP client at this brand and every session grounds itself in the real system — colors, type, voice, usage rules. Read-only.

endpointhttps://mcp.brandsweets.com/americanexpress-com/mcp

.mcp.json

{
  "mcpServers": {
    "brandsweets-americanexpress-com": {
      "type": "http",
      "url": "https://mcp.brandsweets.com/americanexpress-com/mcp"
    }
  }
}

claude codeclaude mcp add --transport http brandsweets-americanexpress-com https://mcp.brandsweets.com/americanexpress-com/mcp

American Express trademarks and logos belong to their owner. Shown for identification (nominative use); not affiliated or endorsed. Owner of this brand? Request a correction or removal →