Color

#ff2930

#ff2930
hex#ff2930
rgbrgb(255, 41, 48)
hslhsl(358, 100%, 58%)
oklchoklch(0.643 0.243 26.4)
Closest name: red (#ff0000)Relative luminance 0.2306

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#29fff8

#ff299b · #ff8d29

#30ff29 · #2930ff

Split-complementary

Open in tool →

#29ff8d · #299bff

#9bff29 · #29fff8 · #8d29ff

Contrast

#ff2930 as textRatioAAAA largeAAAFix
Aaon white
3.74:1failpassfail
  • AA: use #eb0008 as the text (4.63:1)
  • AAA: use #b30006 as the text (7.19:1)
  • AA: or shift the background to #1c1c1c (4.55:1)
Aaon black
5.61:1passpassfail
  • AAA: use #ff6166 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ff2930 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#ff2930 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ff2930
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ff2930 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ff2930-c49f9c-62cb95-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md