Color

#fd774e

#fd774e
hex#fd774e
rgbrgb(253, 119, 78)
hslhsl(14, 98%, 65%)
oklchoklch(0.721 0.173 37.6)
Closest name: coral (#ff7f50)Relative luminance 0.3463

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4ed4fd

#fd4e7d · #fdcf4e

#4efd77 · #774efd

Split-complementary

Open in tool →

#4efdcf · #4e7dfd

#7dfd4e · #4ed4fd · #cf4efd

Contrast

#fd774e as textRatioAAAA largeAAAFix
Aaon white
2.65:1failfailfail
  • AA: use #de3602 as the text (4.53:1)
  • AAA: use #a72802 as the text (7.12:1)
  • AA: or shift the background to #363636 (4.56:1)
  • AAA: or shift the background to #121212 (7.07:1)
Aaon black
7.93:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd774e as the background.

Brands using this color

Fonts for this mood

#fd774e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd774e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd774e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd774e-c4aa9c-62cbb1-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md