Color

#fd729e

#fd729e
hex#fd729e
rgbrgb(253, 114, 158)
hslhsl(341, 97%, 72%)
oklchoklch(0.73 0.174 2.5)
Closest name: Blush Hour (#ff6f91)Relative luminance 0.3539

Colors that go with #fd729e

Charcoal, Light Sea Green and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #fd729e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#72fdd1

#fd72e3 · #fd8c72

#9efd72 · #729efd

Split-complementary

Open in tool →

#72fd8c · #72e3fd

#e3fd72 · #72fdd1 · #8c72fd

Contrast

#fd729e as textRatioAAAA largeAAAFix
Aaon white
2.6:1failfailfail
  • AA: use #e7044c as the text (4.65:1)
  • AAA: use #b0033a as the text (7.19:1)
  • AA: or shift the background to #383838 (4.51:1)
  • AAA: or shift the background to #141414 (7.09:1)
Aaon black
8.08:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd729e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fd729e reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd729e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd729e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd729e-c49ca4-62cb77-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md