Color

#fb7304

#fb7304
hex#fb7304
rgbrgb(251, 115, 4)
hslhsl(27, 97%, 50%)
oklchoklch(0.707 0.191 48.4)
Closest name: Arancio (#ff7013)Relative luminance 0.3278

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#048cfb

#fb0410 · #fbef04

#04fb73 · #7304fb

Split-complementary

Open in tool →

#04fbef · #0410fb

#10fb04 · #048cfb · #ef04fb

Contrast

#fb7304 as textRatioAAAA largeAAAFix
Aaon white
2.78:1failfailfail
  • AA: use #bf5803 as the text (4.55:1)
  • AAA: use #8d4002 as the text (7.33:1)
  • AA: or shift the background to #333333 (4.55:1)
  • AAA: or shift the background to #0a0a0a (7.12:1)
Aaon black
7.56:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fb7304 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#fb7304 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fb7304
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fb7304 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fb7304-c4b39c-62cbc7-2d2c1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md