Color

#7304fb

#7304fb
hex#7304fb
rgbrgb(115, 4, 251)
hslhsl(267, 97%, 50%)
oklchoklch(0.513 0.289 290.2)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.107

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8cfb04

#0410fb · #ef04fb

#fb7304 · #04fb73

Split-complementary

Open in tool →

#fbef04 · #10fb04

#fb0410 · #8cfb04 · #04fbef

Contrast

#7304fb as textRatioAAAA largeAAAFix
Aaon white
6.69:1passpassfail
  • AAA: use #6f04f1 as the text (7.09:1)
Aaon black
3.14:1failpassfail
  • AA: use #9745fc as the text (4.57:1)
  • AAA: use #b67cfd as the text (7.29:1)
  • AA: or shift the background to #d4d4d4 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7304fb as the background.

Brands using this color

Fonts for this mood

#7304fb reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7304fb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7304fb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7304fb-b39cc4-dfda4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md