Color

#f980b1

#f980b1
hex#f980b1
rgbrgb(249, 128, 177)
hslhsl(336, 91%, 74%)
oklchoklch(0.749 0.156 355.9)
Closest name: Dream Setting (#ff77bb)Relative luminance 0.3875

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#80f9c9

#f980ed · #f98c80

#b1f980 · #80b1f9

Split-complementary

Open in tool →

#80f98c · #80edf9

#edf980 · #80f9c9 · #8c80f9

Contrast

#f980b1 as textRatioAAAA largeAAAFix
Aaon white
2.4:1failfailfail
  • AA: use #e50b62 as the text (4.61:1)
  • AAA: use #af084b as the text (7.1:1)
  • AA: or shift the background to #3d3d3d (4.53:1)
  • AAA: or shift the background to #1c1c1c (7.1:1)
Aaon black
8.75:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f980b1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f980b1 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f980b1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f980b1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f980b1-c49ca7-62cb6e-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md