Color

#f72bad

#f72bad
hex#f72bad
rgbrgb(247, 43, 173)
hslhsl(322, 93%, 57%)
oklchoklch(0.66 0.256 348)
Closest name: Brutal Pink (#ff00bb)Relative luminance 0.2452

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2bf776

#dc2bf7 · #f72b47

#adf72b · #2badf7

Split-complementary

Open in tool →

#47f72b · #2bf7dc

#f7dc2b · #2bf776 · #2b47f7

Contrast

#f72bad as textRatioAAAA largeAAAFix
Aaon white
3.56:1failpassfail
  • AA: use #dd088f as the text (4.66:1)
  • AAA: use #a7066c as the text (7.28:1)
  • AA: or shift the background to #212121 (4.53:1)
Aaon black
5.9:1passpassfail
  • AAA: use #f958be as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f72bad as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f72bad reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f72bad
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f72bad and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f72bad-c19fb1-6ecb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md