Color

#f4344a

#f4344a
hex#f4344a
rgbrgb(244, 52, 74)
hslhsl(353, 90%, 58%)
oklchoklch(0.633 0.225 21.1)
Closest name: Barberry (#ee1133)Relative luminance 0.2218

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#34f4de

#f434aa · #f47d34

#4af434 · #344af4

Split-complementary

Open in tool →

#34f47d · #34aaf4

#aaf434 · #34f4de · #7d34f4

Contrast

#f4344a as textRatioAAAA largeAAAFix
Aaon white
3.86:1failpassfail
  • AA: use #e90c26 as the text (4.62:1)
  • AAA: use #b3091d as the text (7.06:1)
  • AA: or shift the background to #1a1a1a (4.51:1)
Aaon black
5.44:1passpassfail
  • AAA: use #f76475 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f4344a as the background.

Brands using this color

Fonts for this mood

#f4344a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f4344a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f4344a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f4344a-c49c9c-62cb8c-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md