Color

#f37d68

#f37d68
hex#f37d68
rgbrgb(243, 125, 104)
hslhsl(9, 85%, 68%)
oklchoklch(0.719 0.149 31.5)
Closest name: salmon (#fa8072)Relative luminance 0.3472

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#68def3

#f36899 · #f3c268

#68f37d · #7d68f3

Split-complementary

Open in tool →

#68f3c2 · #6899f3

#99f368 · #68def3 · #c268f3

Contrast

#f37d68 as textRatioAAAA largeAAAFix
Aaon white
2.64:1failfailfail
  • AA: use #de3112 as the text (4.61:1)
  • AAA: use #aa250e as the text (7.05:1)
  • AA: or shift the background to #363636 (4.57:1)
  • AAA: or shift the background to #121212 (7.09:1)
Aaon black
7.94:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f37d68 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f37d68 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f37d68
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f37d68 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f37d68-c4a79c-62cba8-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md