Color

#f3544f

#f3544f
hex#f3544f
rgbrgb(243, 84, 79)
hslhsl(2, 87%, 63%)
oklchoklch(0.661 0.196 25.8)
Closest name: Amour (#ee5851)Relative luminance 0.2596

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4fedf3

#f34f9b · #f3a64f

#4ff354 · #544ff3

Split-complementary

Open in tool →

#4ff3a6 · #4f9bf3

#9bf34f · #4fedf3 · #a64ff3

Contrast

#f3544f as textRatioAAAA largeAAAFix
Aaon white
3.39:1failpassfail
  • AA: use #ea1710 as the text (4.54:1)
  • AAA: use #b0120c as the text (7.15:1)
  • AA: or shift the background to #242424 (4.58:1)
Aaon black
6.19:1passpassfail
  • AAA: use #f46b66 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f3544f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f3544f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f3544f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f3544f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f3544f-c4a29c-62cb9c-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md