Color

#ed97bf

#ed97bf
hex#ed97bf
rgbrgb(237, 151, 191)
hslhsl(332, 70%, 76%)
oklchoklch(0.775 0.114 350.7)
Closest name: Elastic Pink (#eca6ca)Relative luminance 0.439

Colors that go with #ed97bf

Charcoal, Midnight Blue and Powder Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #ed97bf

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97edc5

#ed97ea · #ed9a97

#bfed97 · #97bfed

Split-complementary

Open in tool →

#97ed9a · #97eaed

#eaed97 · #97edc5 · #9a97ed

Contrast

#ed97bf as textRatioAAAA largeAAAFix
Aaon white
2.15:1failfailfail
  • AA: use #da2b7c as the text (4.55:1)
  • AAA: use #a51d5c as the text (7.17:1)
  • AA: or shift the background to #424242 (4.68:1)
  • AAA: or shift the background to #262626 (7.05:1)
Aaon black
9.78:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed97bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ed97bf reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ed97bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ed97bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ed97bf-c49caa-62cb67-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md