Color

#e6403d

#e6403d
hex#e6403d
rgbrgb(230, 64, 61)
hslhsl(1, 77%, 57%)
oklchoklch(0.617 0.203 26.3)
Closest name: Bacon Strips (#df3f32)Relative luminance 0.2083

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3de3e6

#e63d8f · #e6943d

#3de640 · #403de6

Split-complementary

Open in tool →

#3de694 · #3d8fe6

#8fe63d · #3de3e6 · #943de6

Contrast

#e6403d as textRatioAAAA largeAAAFix
Aaon white
4.07:1failpassfail
  • AA: use #e32926 as the text (4.55:1)
  • AAA: use #b01917 as the text (7.01:1)
  • AA: or shift the background to #141414 (4.53:1)
Aaon black
5.17:1passpassfail
  • AAA: use #ec716f as the text (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e6403d as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#e6403d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e6403d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e6403d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e6403d-c4a19c-62cb9a-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md