Color

#dc7474

#dc7474
hex#dc7474
rgbrgb(220, 116, 116)
hslhsl(0, 60%, 66%)
oklchoklch(0.677 0.13 21.1)
Closest name: Babe (#dc7b7c)Relative luminance 0.2897

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#74dcdc

#dc74a8 · #dca874

#74dc74 · #7474dc

Split-complementary

Open in tool →

#74dca8 · #74a8dc

#a8dc74 · #74dcdc · #a874dc

Contrast

#dc7474 as textRatioAAAA largeAAAFix
Aaon white
3.09:1failpassfail
  • AA: use #d04343 as the text (4.6:1)
  • AAA: use #a32929 as the text (7.23:1)
  • AA: or shift the background to #2b2b2b (4.58:1)
Aaon black
6.79:1passpassfail
  • AAA: use #dd7878 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dc7474 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#dc7474 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #dc7474
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #dc7474 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dc7474-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md