Color

#da99e5

#da99e5
hex#da99e5
rgbrgb(218, 153, 229)
hslhsl(291, 59%, 75%)
oklchoklch(0.771 0.126 321.6)
Closest name: plum (#dda0dd)Relative luminance 0.4335

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a5e59a

#b49ae5 · #e59acb

#e5da9a · #9ae5da

Split-complementary

Open in tool →

#cbe59a · #9ae5b4

#e5b49a · #a5e59a · #9acbe5

Contrast

#da99e5 as textRatioAAAA largeAAAFix
Aaon white
2.17:1failfailfail
  • AA: use #b73ccd as the text (4.62:1)
  • AAA: use #8d299e as the text (7.13:1)
  • AA: or shift the background to #424242 (4.63:1)
  • AAA: or shift the background to #242424 (7.15:1)
Aaon black
9.67:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da99e5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da99e5 reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da99e5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da99e5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da99e5-bf9fc1-a4cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md