Color

#da52a4

#da52a4
hex#da52a4
rgbrgb(218, 82, 164)
hslhsl(324, 65%, 59%)
oklchoklch(0.643 0.19 346.6)
Closest name: Flirty Rose (#d65e93)Relative luminance 0.2362

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#52da89

#cd52da · #da5260

#a4da52 · #52a4da

Split-complementary

Open in tool →

#60da52 · #52dacd

#dacd52 · #52da89 · #5260da

Contrast

#da52a4 as textRatioAAAA largeAAAFix
Aaon white
3.67:1failpassfail
  • AA: use #d33192 as the text (4.54:1)
  • AAA: use #a0226d as the text (7.13:1)
  • AA: or shift the background to #1c1c1c (4.65:1)
Aaon black
5.72:1passpassfail
  • AAA: use #e170b4 as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da52a4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da52a4 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da52a4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da52a4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da52a4-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md