Color

#da4957

#da4957
hex#da4957
rgbrgb(218, 73, 87)
hslhsl(354, 66%, 57%)
oklchoklch(0.611 0.18 18.8)
Closest name: Anarchist (#db304a)Relative luminance 0.2036

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#49dacb

#da49a0 · #da8349

#57da49 · #4957da

Split-complementary

Open in tool →

#49da83 · #49a0da

#a0da49 · #49dacb · #8349da

Contrast

#da4957 as textRatioAAAA largeAAAFix
Aaon white
4.14:1failpassfail
  • AA: use #d73c4c as the text (4.53:1)
  • AAA: use #a92330 as the text (7.07:1)
  • AA: or shift the background to #121212 (4.52:1)
Aaon black
5.07:1passpassfail
  • AAA: use #e37882 as the text (7.28:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da4957 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da4957 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da4957
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da4957 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da4957-c49d9c-62cb8e-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md