Color

#da4949

#da4949
hex#da4949
rgbrgb(218, 73, 73)
hslhsl(0, 66%, 57%)
oklchoklch(0.608 0.182 24.3)
Closest name: Bacon Strips (#df3f32)Relative luminance 0.2015

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#49dada

#da4991 · #da9149

#49da49 · #4949da

Split-complementary

Open in tool →

#49da91 · #4991da

#91da49 · #49dada · #9149da

Contrast

#da4949 as textRatioAAAA largeAAAFix
Aaon white
4.17:1failpassfail
  • AA: use #d73c3c as the text (4.56:1)
  • AAA: use #a92323 as the text (7.11:1)
  • AA: or shift the background to #0f0f0f (4.59:1)
Aaon black
5.03:1passpassfail
  • AAA: use #e37878 as the text (7.22:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da4949 as the background.

Brands using this color

Fonts for this mood

#da4949 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da4949
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da4949 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da4949-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md