Color

#d995da

#d995da
hex#d995da
rgbrgb(217, 149, 218)
hslhsl(299, 48%, 72%)
oklchoklch(0.759 0.122 326.2)
Closest name: plum (#dda0dd)Relative luminance 0.4131

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#96da95

#b695da · #da95b9

#dad995 · #95dad9

Split-complementary

Open in tool →

#b9da95 · #95dab6

#dab695 · #96da95 · #95b9da

Contrast

#d995da as textRatioAAAA largeAAAFix
Aaon white
2.27:1failfailfail
  • AA: use #bb42bd as the text (4.54:1)
  • AAA: use #8a318c as the text (7.24:1)
  • AA: or shift the background to #404040 (4.57:1)
  • AAA: or shift the background to #212121 (7.1:1)
Aaon black
9.26:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d995da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d995da reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d995da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d995da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d995da-c19fbd-96cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md