Color

#d91c4b

#d91c4b
hex#d91c4b
rgbrgb(217, 28, 75)
hslhsl(345, 77%, 48%)
oklchoklch(0.571 0.216 15.7)
Closest name: crimson (#dc143c)Relative luminance 0.1609

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1cd9aa

#d91caa · #d94b1c

#4bd91c · #1c4bd9

Split-complementary

Open in tool →

#1cd94b · #1caad9

#aad91c · #1cd9aa · #4b1cd9

Contrast

#d91c4b as textRatioAAAA largeAAAFix
Aaon white
4.98:1passpassfail
  • AAA: use #ac163c as the text (7.16:1)
Aaon black
4.22:1failpassfail
  • AA: use #e21d4e as the text (4.52:1)
  • AAA: use #ec6f8e as the text (7.23:1)
  • AA: or shift the background to #f5f5f5 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d91c4b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#d91c4b reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d91c4b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d91c4b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d91c4b-c49ca1-62cb7e-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md