Color

#d77df7

#d77df7
hex#d77df7
rgbrgb(215, 125, 247)
hslhsl(284, 88%, 73%)
oklchoklch(0.733 0.191 316.6)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3583

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9ef77e

#9a7ef7 · #f77eda

#f7d67e · #7ef7d6

Split-complementary

Open in tool →

#daf77e · #7ef79a

#f79a7e · #9ef77e · #7edaf7

Contrast

#d77df7 as textRatioAAAA largeAAAFix
Aaon white
2.57:1failfailfail
  • AA: use #ba22f1 as the text (4.58:1)
  • AAA: use #900cc0 as the text (7:1)
  • AA: or shift the background to #383838 (4.56:1)
  • AAA: or shift the background to #141414 (7.16:1)
Aaon black
8.17:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d77df7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d77df7 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d77df7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d77df7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d77df7-bc9fc1-b1cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md