Color

#d7301d

#d7301d
hex#d7301d
rgbrgb(215, 48, 29)
hslhsl(6, 76%, 48%)
oklchoklch(0.574 0.205 30.5)
Closest name: Angry Tomato (#d82029)Relative luminance 0.1665

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1dc5d7

#d71d68 · #d78d1d

#1dd730 · #301dd7

Split-complementary

Open in tool →

#1dd78d · #1d68d7

#68d71d · #1dc5d7 · #8d1dd7

Contrast

#d7301d as textRatioAAAA largeAAAFix
Aaon white
4.85:1passpassfail
  • AAA: use #a62517 as the text (7.25:1)
Aaon black
4.33:1failpassfail
  • AA: use #dc311e as the text (4.5:1)
  • AAA: use #ea7466 as the text (7.19:1)
  • AA: or shift the background to #f7f7f7 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d7301d as the background.

Brands using this color

Fonts for this mood

#d7301d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d7301d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d7301d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d7301d-c4a59c-62cba3-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md