Color

#c52c1b

#c52c1b
hex#c52c1b
rgbrgb(197, 44, 27)
hslhsl(6, 76%, 44%)
oklchoklch(0.539 0.192 30.5)
Closest name: Bloodshed (#ba271a)Relative luminance 0.1375

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1bb4c5

#c51b5f · #c5811b

#1bc52c · #2c1bc5

Split-complementary

Open in tool →

#1bc581 · #1b5fc5

#5fc51b · #1bb4c5 · #811bc5

Contrast

#c52c1b as textRatioAAAA largeAAAFix
Aaon white
5.6:1passpassfail
  • AAA: use #a62517 as the text (7.25:1)
Aaon black
3.75:1failpassfail
  • AA: use #dc311e as the text (4.5:1)
  • AAA: use #ea7466 as the text (7.19:1)
  • AA: or shift the background to #e8e8e8 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c52c1b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#c52c1b reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c52c1b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c52c1b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c52c1b-c4a59c-62cba3-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md